Story Tools

New sponsor for Singapore GP

Tuesday 15th April 2014

Share:

New sponsor for Singapore GP

New sponsor for Singapore GP

Singapore Airlines has replaced Singtel as the official title sponsor of the Singapore Grand Prix.

This year's event, which takes place at the Marina Bay Street Circuit on the weekend of September 19, will therefore be known as the '2014 Formula 1 Singapore Airlines Singapore Grand Prix'.

"We are thrilled to be taking up the title sponsorship of one of the most exciting races on the F1 calendar, and we are especially pleased to be doing so in the lead-up to Singapore's 50th birthday next year," Singapore Airlines CEO Goh Choon Phong confirmed.

"Singapore Airlines has always supported the development of both sports and tourism. Through our involvement with the world's first F1 night race we will be able to enhance both for the benefit of Singaporeans and visitors alike."

Mr Ong Beng Seng of Singapore GP Pte Ltd revealed: "We are delighted to welcome Singapore Airlines as title sponsor for the Formula 1 Singapore Grand Prix. Given the iconic brand's phenomenal global reach, this synergistic partnership will provide the widest exposure and fantastic opportunities in the promotion of both Singapore and F1 around the world."

F1 boss Bernie Ecclestone added that he is pleased to have the company as a sponsorship partner involved in the sport.

"We are very happy to have Singapore Airlines join the F1 family by becoming the title sponsor of the extremely popular Formula 1 Singapore Grand Prix, which was the first F1 night race, and demonstrates Singapore's forward thinking, an attribute Singapore Airlines has always achieved," Ecclestone said.

Gallery: Race Day In Hungary

Editor's Picks

Winners & Losers: Germany

Winners & Losers: Germany

Not the best result, but Daniel Ricciardo drove the finest race of his F1 career on a storming afternoon at Hockenheim...

Ferrari Must Cut Kimi Losses

Ferrari Must Cut Kimi Losses

There appears to be a sense of déjà vu for Ferrari since the return of Kimi Raikkonen, and perhaps it's time for the team to cut their losses...

Team-Mate Wars: British GP

Team-Mate Wars: British GP

Daniil Kvyat is bossing his more experienced team-mate, unlike Kevin Magnussen. Fernando Alonso still has the biggest margin...

PlanetF1 Fantasy League

PlanetF1 Fantasy League

The season may be underway but you can still enter the PlanetF1 Fantasy League and win prizes on a race-by-race basis...