‘F1 on the right path to improving the show’

Date published: August 8 2018

'F1 on the right path to improving the show'

Although Formula 1 boss Chase Carey believes it is too early to celebrate, he reckons this year’s championship is a sign that Liberty Media are getting it right with F1.

Taking over Formula 1 at the end of 2016, Liberty Media immediately set about making the sport more entertaining.

While steps have been taken out on track up create more exciting race with the introduction of additional DRS zones, Liberty Media have also upped the ante off the track.

In an attempt to bring the drivers closer to the fans there are fan forums, grid kids and even the opportunity do a lap of the track with one of the drivers in a 2-seater.

“It’s too early to celebrate,” Carey told Italy’s Gazzetta dello Sport.

“Still, we’re on the right path to improve the show both on and off the track.

“We’ve seen a couple of good races and the competition at the top is very close.”

The American explained that people had approached him in Germany to compliment Liberty on the show, however, he reckons it is largely down to the “heroes” of the sport such as Max Verstappen who attract the fans.

“It’s interesting that people came up to me in Germany to tell me that it was more fun than two years ago,” he added. “Partly because there were so many fans this time.

“You see, Formula 1 is about heroes who spark the imagination, kind of like in the movies.

“You have strong brands and important teams, but in the end, it’s all about the drivers as the main characters.

“Max Verstappen is a hero because of his driving skills, that’s something that touches and inspires people.”

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