McLaren set to announce new Dell sponsorship deal

Date published: February 8 2018

McLaren are expected to unveils a major sponsorship deal with Dell Technologies as the F1 team looks to return to the sharp end of the grid.

According to Sky News, the new deal will see the American-based computer company provide software and hardware to McLaren’s various businesses, including the Formula 1 team.

Sky reports: “Insiders said Dell and McLaren would use their partnership to collaborate on projects in areas such as cloud computing, security, digital and workplace transformation.

“For the F1 team owner, whose drivers include the former world champion Fernando Alonso, the deal will reflect growing momentum in its commercial operations even as it bids to recover from a dismal few years on the track.”

The new sponsorship deal could be confirmed as early as Thursday.