Say hello, again, to the Williams FW43

Jamie Woodhouse
Williams FW43

Williams FW43 (s)

Williams have revealed their updated livery which will grace the FW43 for the 2020 Formula 1 season.

Last month the team split with their main sponsor ROKiT, and after going back to the drawing board Williams have released their new livery.

Whereas the previous FW43 was going to give us a reminder to brush our teeth in the morning with its red, blue and white, the new design goes back to Williams’ traditional white and blue.

The Sofina Foods branding, the company that is owned by Michael Latifi, is now much more noticeable with his son Nicholas set to contest his first Formula 1 season in 2020 with the team.

Williams have been looking for investment and a report by Forbes has said Michael Latifi led a consortium which refinanced Williams’ debt, giving it an injection of $45m (£35m), giving them funding through to 2021.

Mercedes boss Toto Wolff has also pruchased a minority stake in the company.

The 2020 season begins a week today with free practice in Austria, and we can’t wait to see the new FW43 in action.

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