Renault will apply to change Lotus' name to that of the French manufacturer as soon as their take-over of the team is complete.
Lotus previously ran under the Renault name before the company sold the team to Genii Capital in 2009.
But with Renault now poised to buy back the team, the Lotus name will make way for the Renault branding.
"It will be for 2016," Renault F1 managing director Cyril Abiteboul told Motorsport.com. "There is no reason to wait.
"We know in terms of operation and performance that 2016, if we go for it, it will be a transition year.
"But there is no reason to wait in also building the marketing story, because even if the results on track are not great, there is a long old story and we cannot wait to tell that story."
The deal, though, has yet to be concluded.
But while it has been dragging on for months, Lotus CEO Matthew Carter is confident it is a matter of time before everyone signs on the dotted line.
"Renault issued a letter of intent, so behind the scenes the Renault and Lotus senior management are working flat out to make sure that we get the deal done," he told the official F1 website earlier this month.
"Things are progressing, but these things take time. I am confident that the deal is going to happen, but as I said, it needs time to get it across."